The way you harness the voice of design can affect the way that customers perceive your brand through your packaging. In previous blog posts, we’ve talked about how to choose the right font and setting brand guidelines to make sure your brand is perceived the way you want it to be. By using the right…
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Have you noticed more paper tubes on your drugstore’s shelves lately? These 4 advantages of paper tubes in cosmetics make them a great option to repackage some traditionally wasteful products. Keep reading to learn more! Less Plastic Waste Especially with the plastic ban being a looming reality, brands are scrambling to find sustainable alternatives. Many…
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If you read our last branding post, you’d see that we very briefly touched on brand voice (visual & verbal tone) as well as font. By now, you know everything needs to be consistent throughout your brand in order to build customer loyalty and long-lasting relationships – so how do these two elements go together?…
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What size should you get for your custom packaging? Like shopping for clothes, knowing your size in advance helps make the “shopping” process smoother. In this blog post, we’ll be going over some things to consider when choosing the size of your custom packaging. Read on to learn more! How To Measure Your Product Dimensions…
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Reusable takeout initiatives are turning takeout on its head. The COVID-19 pandemic forced many restaurants to shift their services towards takeout rather than in-person dining. Now, some restaurants are testing reusable options in favour of single-use ones. In this post, we’re highlighting 3 reusable takeout initiatives. Read on to learn more! Starbucks In a previous…
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If you’ve ever worked with LeKAC, you’ve likely also worked with a LeKAC Graphic Designer. While we do custom packaging, we also expanded our services to include branding and graphic design amongst other services! But why would you work with a graphic designer if you could just do it yourself? In this blog post, we’re…
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