Located in St. Andrews By-the-Sea, New Brunswick, Bucca dell’Acqua is a bookstore and art gallery bringing fresh reads and art to their community. As a budding bookstore, we worked with Kate to create branding to help give it a strong visual identity. Eventually, we also helped create their in-store packaging! Read on to learn more…
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Creating a product out of nothing is a feat in and of itself. But what happens when your precious product makes it into the hands of the customer – especially if your packaging just isn’t quite right? For small and medium-sized business owners, custom packaging is a powerful tool for branding and protection, but there…
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Subscription packaging is redefining the way customers return to businesses. Customers commit to their subscriptions month after month (or season after season), and creating packaging that engages and wows can help build customer loyalty. Let’s go over some of the ways this is achieved! The Unboxing Experience As e-commerce becomes more and more popular, creating…
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Cooler bags are the perfect summer packaging staple. True to their name, these bags are insulated to keep whatever’s inside the perfet temperature. But what makes a cooler bag? Read on to learn more! The Base Our cooler bags begin with an exterior base of either woven or non-woven polypropylene (PP) material. Depending on the…
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In today’s competitive marketplace, standing out on the shelf (or in an e-commerce delivery box!) is more crucial than ever. One of the most powerful tools in your branding arsenal? Effective custom packaging design that not only protects your product but also tells your story and delights your customers. But where do you even begin with custom design?…
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Packaging is more than just a way to protect a product during shipping. In today’s market, it’s a powerful tool for communication, capable of conveying your brand’s values, personality, and story. Custom packaging offers a unique opportunity to create a memorable and impactful brand experience. The Silent Messenger: Why Packaging Matters Think about the last…
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