When you hear the words ‘degradable’ and ‘biodegradable’ you probably think “oh, what an environmentally-conscious option!” I know, me too. Thanks to artful marketing and thoughtful sentence construction, many people are led to believe that they were helping the planet by using these types of bags. Often, these words are also used interchangeably, but did…
Giveaways are always a great idea, whether it’s internal or external. Externally, they’re a great opportunity to boost engagement with your potential and existing clientele. Simultaneously, they’re a great tool to enhance your brand. Everyone loves to win something – a game of tic-tac-toe, a race, a tournament, you name it. But how do you…
There are a great many different colours modes available, however the 2 most popular and most important are RGB and CMYK. They are used significantly more than the countless other colour modes as they are the most natural for their respective uses. Both are used widespread and serve their own purposes. As such, it is…
Most people in Ontario would tell you that fruit-picking is a must-do activity and a treasured past time. It’s a fun activity where families can disconnect and spend quality time together in a natural environment! As this is a year-round activity, we wondered ” what kind of packaging do these nature” centric businesses give to…
Watson Farms, located in Bowmanville, ON, started its full time operation in 1972 with Paul Watson. It’s a family-friendly farmer’s market that offers different activities as well as a variety of fruits and vegetables. Most notably, Watson Farms hosts a variety of apples. Initially they offered customers plastic bags to store their produce but thee…
Business owners often ask themselves questions like “why should I use customized packaging when the generic version I have now is doing fine?” or “why spend all of the extra money coming up with a branding concept when my customers already know who I am and what I do?” Dana Shortt and Susan Woodruff, of…