It’s no surprise that nowadays a majority of brands are on social media in some way, shape or form. However, having a social media presence goes beyond having a profile with content. It means creating content tailored to the interests and needs of your target audience. By doing so, you can effectively build trust and…
Online shopping has exploded thanks to the presence of COVID-19, and the arriving packages are perfect pickings for porch pirates. In fact, 1 in 4 Canadians have been a victim of a porch pirate, according to Finder`! Porch pirates are thieves that steal packages after they’ve been delivered. Read on to find out more about…
Custom packaging is always the best route if you’re aiming for brand recognition – but turnaround can be an issue if you’re in a pinch. In case you’re unfamiliar with the term, Turnaround is the time needed to complete a task. This time period includes placing your order, production of items, quality checks and shipment/delivery.…
RGB, CMYK, and Pantone – what’s the difference? You may know that these are different ways that you can select colours, but what do they really mean? The different colour modes serve different functions, so it’s important to know when to use them. In this post, we’ll talk about each colour mode, and what the…
When creating a website, looks are only half the battle. For the visually impaired, the wrong fonts and colours can cause major issues for accessibility. So, what should you consider when trying to make your website accessible for the visually impaired? Read on to learn more! Colour The first thing to consider when creating your…
What is e-commerce? Simply put, it refers to the buying and selling of goods or services using the internet. And frankly, this has been going on for years – it’s not a new concept at all. So why are we only now creating a catalogue for these products? It’s no secret that online purchases are…