95% of all businesses fail every year according to Forbes. Many things come into play but one of the biggest reasons is poor packaging decisions. Customers simply don’t have the time or energy to weigh the advantages and disadvantages of your product. So they use a shortcut to make their decision. That shortcut is your…
When creating custom packaging for your business, the design is sometimes the most daunting. With so many different design trends to choose from, it can be difficult to decide on what you want your packaging to look like! In today’s blog post, we’re breaking down two popular design trends: text heavy and illustration heavy design!…
Plastic straw alternatives are on the rise, spurred by Canada’s vow to ban single-use plastics by the end of 2021. If you’ve bought a drink from a restaurant lately, have you noticed the type of straw you’re getting? Now that plastic is out, what are your options? In this week’s blog post, we’re giving you…
The ho-ho-holidays may seem like a long time from now, but for many businesses it’s the perfect time to order seasonal packaging! The great thing about holiday packaging components is that you don’t have to reinvent the wheel. Most companies use the same components and just switch up the designs (unless of course, they bring…
It’s no surprise that nowadays a majority of brands are on social media in some way, shape or form. However, having a social media presence goes beyond having a profile with content. It means creating content tailored to the interests and needs of your target audience. By doing so, you can effectively build trust and…
Online shopping has exploded thanks to the presence of COVID-19, and the arriving packages are perfect pickings for porch pirates. In fact, 1 in 4 Canadians have been a victim of a porch pirate, according to Finder`! Porch pirates are thieves that steal packages after they’ve been delivered. Read on to find out more about…