Creating a product out of nothing is a feat in and of itself. But what happens when your precious product makes it into the hands of the customer – especially if your packaging just isn’t quite right? For small and medium-sized business owners, custom packaging is a powerful tool for branding and protection, but there…
Subscription packaging is redefining the way customers return to businesses. Customers commit to their subscriptions month after month (or season after season), and creating packaging that engages and wows can help build customer loyalty. Let’s go over some of the ways this is achieved! The Unboxing Experience As e-commerce becomes more and more popular, creating…
Cooler bags are the perfect summer packaging staple. True to their name, these bags are insulated to keep whatever’s inside the perfet temperature. But what makes a cooler bag? Read on to learn more! The Base Our cooler bags begin with an exterior base of either woven or non-woven polypropylene (PP) material. Depending on the…
In today’s competitive marketplace, standing out on the shelf (or in an e-commerce delivery box!) is more crucial than ever. One of the most powerful tools in your branding arsenal? Effective custom packaging design that not only protects your product but also tells your story and delights your customers. But where do you even begin with custom design?…